Bridging Medical Innovation & Military Procurement
We connect cutting-edge medical device companies with the VA and Department of Defense — turning complex federal procurement into real contracts.
Federal healthcare represents one of the largest, most stable buyers of medical devices in the world. Yet most companies never crack it — not because their products don't qualify, but because they don't understand the system.
MedMilitary exists to change that.
Government contracting has its own language, timelines, and compliance requirements that most commercial sales teams have never encountered.
Military culture and institutional trust dynamics require a fundamentally different approach than civilian hospital sales.
Knowing who to talk to inside the VA and DoD is the difference between a stalled proposal and a signed contract.
We guide medical device companies through VA and DoD procurement pathways — from market assessment through contract award. Retainer clients receive ongoing strategic support.
We train your commercial sales team to effectively engage military medical buyers — covering culture, compliance, and communication styles unique to federal healthcare.
Early-stage medical device startups gain a seasoned advisor who knows the VA/DoD landscape inside and out — available as board advisory, fractional, or project engagements.
Deep commercial experience across hospital systems, clinics, and specialty markets — we know what works in device sales.
As a military spouse, we understand the culture, community, and unwritten rules that govern military medical institutions.
We translate between commercial device sales and federal procurement — bridging the gap most companies can't cross alone.
The companies that win VA & DoD contracts aren't just selling a product — they're speaking a language most commercial teams have never learned.— Anna Dorothea Dunford, President & Founder, MedMilitary
We learn about your device, your market goals, and where you are in your federal sales journey.
We map the right VA and DoD pathways for your product and identify the key decision-makers.
We build and implement a federal sales strategy tailored to your device and your team's strengths.
We support you through award and help expand your federal footprint systematically over time.
Let's talk about getting your medical device in front of VA and DoD decision-makers.
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